is clear th?t in these modern tim?s, film and TV industry h?s ?xperienced a huge tr?nsformation. The
glob?l medi? l?ndsc?pe was completely resh?ped, since the r?pid incr?ase of c?ble
and s?tellite television and online n?tworks, ?mpowered
by progr?ssively developed digit?l technologies ?nd the rising ?ccess of inexp?nsive
communic?tion s?tellites. Mor?over, digit?l glob?lization has ?ssured that
medi? content is delivered inst?ntly and bro?dly avail?ble in a homogeneous form?t – in the
form of sound, text, motionless and moving pictures and d?tabases. The glob?lization of the economy h?s h?d a
major imp?ct on all cultur?s. ?ccording to UNCT?D (2008), glob?l
film m?rket, is ?stimated to be worth $60 billion ?nnually and is dominated by
?merican film products. The
import?nce to understand th?t industry h?s changed during the y?ars may se?m
obvious, though it’s not e?sy to ?dapt and create a new potenti?l strategy,
which will take a young filmm?ker into the field. That is to say, nowadays m?ny
young and tal?nted filmm?kers, who have a gre?t desire to enter and prosp?r in
the film industry, often forget ?bout common hurdles w?iting for them. They
often sh?re a few common
qu?lities – insecurity and fe?r of rej?ction. Unfortun?tely, it’s not ?n option
for those who wish to work in the industry. ?bilities, which will le?d to
progr?ssion, l?y ?t the opposite side – le?rning, underst?nding and knowing
how. So, it is essenti?l to perceive the nature of ch?nge in the film and TV industry,
as it might help to det?rmine which str?t?gies could succ?ed. The convergence
of digit?lization and glob?lization signifies that some ?lterations in str?tegies
must be re?ss?ssed, keeping in mind th?t we are the very e?rly ph?ses of this phenomenon,
incre?sed opportunities ?re yet at st?ke. The new er? of glob?lization also
cre?tes ch?llenges. By making In this ?ssay I will discuss both sides of the